Osborne effect

Binge Times: Inside Hollywood's Furious Billion-Dollar Battle to Take Down Netflix
by Dade Hayes and Dawn Chmielewski
Published 18 Apr 2022

The tech industry generally is obsessed with avoiding the “Osborne effect,” in which customers postpone buying a current product as they wait for a new, better model to arrive. It’s a term that was coined after the bankruptcy of the Osborne Computer Corporation, a pioneering maker of a briefcase-sized personal computer, which saw its sales collapse as word leaked of a next-generation device with a bigger screen and enhanced capabilities. That 1983 bankruptcy serves as an enduring cautionary tale for Silicon Valley tech companies to remain mum about a new device until it’s ready to hit store shelves. At Apple, the Osborne effect is gospel. Hollywood, by contrast, relies on a series of teases building in a crescendo toward launch.

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See also Super Bowl Ng, Celeste, 152 NHL (National Hockey League), 95, 136, 142 NHL Network, 142 Nickelodeon, 67, 136, 144 Night Stalker, 80 9 to 5, 213 90 Day Fiancée, 306 Nintendo Wii, 48 Nip/Tuck, 29, 234 Noelle, 243 No End in Sight, 261 Nolan, Christopher, 156, 283–84, 285–86 No Rules Rules (Hastings), 36, 236 No Time to Die, 110, 300 Not Necessarily the News, 67 Now TV, 129 Obama, Barack, 32, 75, 198 Obama, Michelle, 75, 198 O’Brien, Conan, xvi, 150 Ocean’s Eleven, 253 Office, The, 13, 125, 159, 185, 212, 235, 249, 252, 280 Old Guard, The, 264 Olsen, Elizabeth, 276 Olympic Games, 84, 129, 130, 198, 202, 203, 248, 249, 308 Omidyar, Pierre, 112 On the Basis of Sex, 10 On the Record, 186, 250–51 Onward, 274 Orange Is the New Black, 56 Osborne Computer Corporation, 106 “Osborne effect,” 106 Oshry, Claudia, 109 Oshry, Jackie, 109 Our Flag Means Death, 313 Outlander, 182 Over the Moon, 235 Owl Creek Asset Management, 300 Ozark, 316 Ozzie, Ray, 255 Pacino, Al, 11, 15 Paisley, Brad, 167 Palin, Sarah, 148 Pallotta, Frank, 105 Paltrow, Gwyneth, 98 Pan’s Labyrinth, 265 Paramount Pictures, 15, 25, 26, 29, 49, 52, 108–9, 223, 265 Paramount+, 135, 140, 306–7 Parasite, 11, 316 Paris Theater, 30 Parnell, Chris, 143 Parretti, Giancarlo, 299 Parsons, Dick, 70 Paskin, Willa, 296 Passion of the Christ, The, 265 Pastore, Vincent, 55 Patel, Sweta, 290 Patriot Act, 8 Patterson, Troy, 245 Paull, Michael, 174, 241–42 Peacock, 120, 122, 130, 196–206, 248–49 AVOD, 140 launch of, 198–201, 203–6, 307 sports licensing, 135, 136, 142 Peacock, Everett, 197 Peacock Premium, 202, 203 Peele, Jordan, 113 People vs.